chapter fernweh

Travel through Europe with us

media kit 2026

Hi, we are Jazzie & Kiki

We’ve been exploring Europe together since 2019, one trip at a time. Our goal is to visit every European country and its capital, while also discovering smaller cities, regions and places along the way. We love slow travel, road trips and trips where we explore multiple destinations instead of rushing from highlight to highlight. Not just the picture-perfect spots, but the places as they really are.

Based in the Netherlands, we share our travels through travel guides, personal stories, down-to-earth photography and video. We believe the best travel experiences are created together. That’s why we enjoy working with tourism boards, travel brands and hospitality partners who want to tell a genuine story. Together, we take our 50,000+ followers along as we explore Europe through our website and social platforms.

Why partner with us?

When you work with us, you’re not just getting promotion, you’re getting the fernweh touch. We create content that’s rooted in authenticity, driven by story, and grounded in a deep love for showing the real side of travel. Think:

Honest storytelling that builds trust and inspires action

Timeless photography with a soft, natural aesthetic that captures the heart of your destination

Creative, cross-platform campaigns designed to reach and resonate with travellers who crave more than just a checklist

What can we do together?

On our website

→ Honest features and reviews travellers actually trust, clear and no fluff
→ Press trips where we spend real time at your destination and capture the full experience
→ Giveaways our community genuinely enjoys and engages with
→ Thoughtful advertorials that feel natural and fit our storytelling style

On our social media

→ Instagram: natural-toned photography, carousels, stories from the road and reels that feel like a mini escape
→ TikTok: playful, relatable travel videos that show what a destination really feels like
→ YouTube: longer, story-led travel content (coming soon)

Captured stays

The Fernweh packages

We’ve created three core packages to keep things simple — whether you’re looking for visibility on our platform, a full storytelling campaign, or professional visuals for your own channels. And because no two stories are the same, we’re always happy to tailor our services to fit your vision. 

Social media feature

For brands who want to reach our audience directly

We help destinations and brands connect with our 50K+ travel-loving followers through honest storytelling, natural visuals and content that feels genuine and engaging.

This type of collaboration can include:

A custom content campaign for Instagram & TikTok

→ Instagram carousel(s)
→ Instagram reel(s)
→ Instagram stories during or after the trip
→ TikTok video(s)
→ A small selection of professional photos for your own social media or marketing use

Every collaboration is tailored to the destination or brand. We’re happy to explore custom ideas, formats or added value, including hosted stays or experiences.

The full fernweh experience

For those who want the full Chapter Fernweh experience

This is our most complete way of working together. A collaboration that combines storytelling, visibility and strong visuals to show your destination or brand in a natural, engaging way. Ideal for tourism boards, hotels or brands looking for impact that lasts beyond a single post.

This type of collaboration can include:

→ A feature article on Chapter Fernweh, written to be engaging, SEO-friendly and valuable long after the campaign ends
→ Instagram reels
→ Instagram carousels
→ Instagram stories during or around the trip
→ TikTok videos
→ A larger selection of professional photos for your own marketing and branding use

Every collaboration is tailored to the destination or brand. We’re happy to explore custom setups, formats or added value, including hosted stays or experiences.

Photography & videography only

For brands who need visuals without the social boost

Sometimes you just need strong visuals. If you’d like us to capture your destination, stay or product without promotion on our own platforms, that’s totally fine. We also offer custom photography and video content created specifically for your own channels.

This can include:

→ High-resolution edited photos, tailored to your needs
→ Short-form video content for social use (reels / TikTok-style)
→ Full commercial usage rights
All visual content is created in our natural, honest style and delivered ready to use.
Prices vary based on deliverables. Let’s chat about what you need. Travel costs may apply.

Add-ons & flexible options

We offer a range of add-ons to build on your collaboration. Think extra photos, additional social content or white-listing rights to extend the reach of your campaign.

Looking for something more flexible? We also offer lighter versions of our collaborations. Perfect for smaller budgets, shorter trips or one-off posts.

Have something specific in mind? Just send us an email and we’ll happily think along and create a setup that fits your needs.
about our audience

Demographics

GENDER
78% women
22% men

AGE

25-34 (35%)
35-44 (23%)

LOCATION
NL (42%)
US (20%)
UK (4,6%)

INTERESTS
travel & outings (dining
out, festivals, cultural
events, etc.)

While we strive to provide accurate information, please note that audience demographics and platform analytics may change over time. Feel free to ask us for the latest insights to ensure the best fit for your campaign.

Past projects & partnerships
+ examples

Chapter the Netherlands

In 2021, we teamed up with 50 (!) incredible accommodations across the Netherlands to create something truly special: a printed book packed with staycation inspiration. From photographing dreamy cabins to filming boutique hotels and writing stories that bring these places to life, we did it all. Every spot had its own charm, and we made sure to capture it in a way that shows just how magical a getaway in the Netherlands can be. It was a labor of love (and a lot of road trips), and flipping through the pages still makes us proud.

DELIVERABLES
1 In-feed Instagram post or reel on @chapterfernweh
2 Instagram Stories during the stay
3 TikTok video on @chapterfernweh
4 Four pages in our printed staycation book
5 An article on chapterfernweh.com
6 Photos and videos for the partner to use on
their social channels

Chapter Europe

Our wanderlust couldn’t be contained, so we set out on a bold mission: to visit every European capital. Along the way, we’ve been snapping photos, writing stories, and making videos that capture each city’s unique vibe. On our website and Instagram, you’ll find hidden gems, local highlights, and everything in between. From city streets to skyline views, we’re here to show you the magic of Europe’s capitals through our lens. Do you want to be a part of it?

DELIVERABLES
1 In-feed Instagram posts and/or reels on @chapterfernweh
2 Instagram Stories (with tags or links) during the trip
3 TikTok video(s) on @chapterfernweh
4 A complete travel guide – with links – on chapterfernweh.com
5 Photos and videos for the partner to use on
their social channels
6 We can also set up giveaways

Product placement / reviews

We’ve taken amazing travel products to some of the most beautiful destinations and created content that truly does them justice. From dreamy photos and engaging videos to stories that spark wanderlust, we’ve worked with brands to bring their vision to life. 

DELIVERABLES
1 Creative in-feed Instagram posts and/or reels on @chapterfernweh
2 Instagram Stories (with tags or links) using the product during the trip
3 TikTok video(s) on @chapterfernweh
4 An in-depth article – with links – on chapterfernweh.com
5 Photos and videos for the partner to use on
their social channels
6 We can also set up a giveaway

Video video video

We focus a lot on photography, but we can also deliver high-quality video content that takes storytelling to the next level. From creating short-form videos for Instagram and TikTok to producing dedicated promotional videos for accommodations, products, cities, or even entire countries, we’ve done it all. 

DELIVERABLES
Short-form content:
1 In-feed Instagram posts and/or Reels on @chapterfernweh
2 Instagram Stories (video) showcasing brands, destinations, or products
3 TikTok videos tailored for @chapterfernweh‘s audience

Long-form content:
4 Featured video stories on chapterfernweh.com 
5 High-quality video content designed for use in marketing campaigns or social media
6 Videos shared on our platforms to reach a wide audience of travelers, while also providing exclusive content for partners to use on their own channels, websites, and campaigns

Want to work together?​

Thank you so much for taking the time to review our media kit! If you would like to get in touch and/or discuss a partnership further, we can be reached by email at info@chapterfernweh.com (in English or Dutch). We are always looking for opportunities to tell unique stories. We would love to tell yours too!

Mailing address: Dabbestraat 94, 3255 XB Oude-Tonge